In the framework of strong competition and modest budgets are always resolved at the most imaginative ideas. Enough and imagination, and courage to implement the project or unusual promotions. For example to turn upside down the whole store, as did the Gap. Or rename the entire network in simpsonovsky Kwik-E-Mart, as did 7-Eleven.

For some brands of store is a continuation and an obvious embodiment of the marketing policy, Swarovski, for example, made ​​his store from the crystals. A store bags Freitag, who make from used tarpaulin, built from discarded shipping containers.

Top of the containers

Youth Freitag bags are made of tarpaulins from the trucks and handles - from seat belts. Freitag Shop in Zurich, was erected from the end-of-age of shipping containers. In its "construction" has gone 17 containers, the height of the resulting structure is 26 meters. The interior of the store is simple, functional and environmentally friendly. At night, beautifully lit store with lights.


Bicycle Shop


The owner of a small bicycle shop in Berlin, Christian Petersen (Christian Petersen) decorate the facade of the store 120 bikes. Showmanship. Now no one left in any doubt that there is for sale.


Inverted store



To promote the "dizzy" in the discount store Gap in Vancouver for a few days were overturned display cases, 32 dummy, 4 demonstration table, more than 100 pieces of clothing, all the mirrors in the fitting and the logo image, 3 car in the parking lot near the shop and even a stall selling hot dogs.


Shop for water


In the Indonesian city of Banjarmasin is an unusual market in the river. Traders use their own boats as counters, and visitors of the market and buyers are moving boats from one merchant to another.


The Simpsons Shop


In anticipation of launching a full-length animated film in the cinema «The Simpsons Movie» international supermarket chain 7-Eleven is temporarily renamed a dozen of its retail outlets in North America «Kwik-E-Mart» - a fictional brand from the animated series «The Simpsons» («The Simpsons"). In six thousand stores in North America sold Buzz Cola, KrustyO's cereal and drinks Squishees.


The Crystal shop


Swarovski Store in Tokyo dazzles their customers not only goods, but also mirrored facade and interior design under the name "Crystal Forest".


Top-Box
Adidas store in Amsterdam. Great idea - styled outlet box for athletic shoes.


Store in a suitcase
To celebrate its 150th anniversary of Louis Vuitton decided to update its flagship store in Paris. Huge bags in a personal style have been set for the period of restoration.


Shop-radio
Shop Diesel in the form of radio is located in London Carnaby Street.


Shop Amplifier